Germany digital health - Canadian Technology Accelerator
We are here to help you expand your operations in international markets and will continue doing so during these challenging times. Due to travel restrictions, we are currently offering our CTA programs virtually.
Are you ready to grow your digital health company to Europe's largest healthcare market? Germany spends more than 570 billion Canadian dollars each year on healthcare and recently introduced a regulatory fast track to get "prescribable applications" (Digitale Gesundheitsanwendungen, or DiGA) reimbursed by the statutory health insurance covering almost 90% of the German population. DiGA typically target specific conditions such as diabetes or depression, and include standard software, Software as a Service (SaaS), and mobile as well as browser-based apps.
This Canadian Technology Accelerator (CTA) program is for Canadian companies that want to:
- benefit from this new regulatory framework for digital health in Germany
- fulfill the requirements indicated in the Fast-Track Process for Digital Health Applications (DiGAs) guide for manufacturers, service providers and users
- get their solutions listed in the new digital health registry of Germany's statutory health insurance
This CTA program can help you gain important knowledge and connections to grow in this highly promising market.
Important dates
| Application deadline | Program dates | Time commitment |
|---|---|---|
| October 8, 2021 at 11:59 pm PT | November 8, 2021 to April 1, 2022 | About 3 hours per week |
Who should apply
We are seeking Canadian digital health companies addressing unmet needs in access, quality and/or cost in the outpatient management of highly prevalent conditions such as cardiovascular diseases and oncology.
Companies should have:
- a robust, market-ready, digitally-enabled solution which significantly improves current standard of care
- scientific studies or publications speaking in favor of the superiority of the technology over current best practices in healthcare
- a passionate, strong, and fully committed CEO or founder who can participate in the virtual program, including advisory meetings, preparatory work, as well as all kickoff and closing programming
The Trade Commissioner Service (TCS) supports diversity, equity and inclusion in trade. We strongly encourage companies led by Canadians of all backgrounds and orientations to apply.
What we offer your business
You will have access to:
- a market-readiness evaluation of your solution followed by tailored project or objective definition for the duration of the program
- tailored advice from up to three mentors or local industry experts, as well as one-on-ones with the trade officers in Germany on:
- identifying potential clients & partners
- increasing product-market-fit
- anticipating market barriers
- virtual panels and workshops on market dynamics and business strategy to inform long-term planning
- virtual networking opportunities with brokered introductions to key industry stakeholders including:
- healthcare providers
- insurers and payers
- regulators
- scientific institutions and research partners
- professional and patient associations
- innovative, like-minded entrepreneurs to share experiences and collaborate
- marketing and networking opportunities to address decision-makers in the German healthcare system
Program
The program will offer customized virtual support from November 2021 to April 2022 for about three hours per week. We will establish tailored priorities at the beginning of the program to develop your business strategy as well as advance your market entry, investment, and customer acquisition objectives. You will participate in:
- advisory meetings
- masterclasses
- opening and closing events
- and more
Following the guidelines for COVID-19, we will continue to reassess any in-person attendance for the CTA digital health in Germany. However, if a visit to Germany is possible, companies should plan to spend a maximum of seven days in the country, including participation in the BMC-Kongress in Berlin in January of 2022.
What you will gain
Graduates of this CTA will gain:
- a deeper understanding of the commercial opportunities for your technology in the market
- guidance on entering and navigating the German market
- enhanced network development with relationships built to last outside of the program
Contact us
Learn more about the CTA in Germany by contacting:
Julian Ramirez, MPH
Trade Commissioner
Canadian Technology Accelerator – Germany
Canada's Trade Commissioner Service
Julian.Ramirez@international.gc.ca
For general inquiries on the CTA program, please contact the CTA Coordination Team.
