Poland: Market overview
Source: Statistics Canada
2015 Trade and Investment between Poland and Canada (C$, Millions)
|Trade and Investment||C$, Millions|
|Canadian Merchandise Exports to Poland||$445.4|
|Canadian Merchandise Imports from Poland||$1,762.9|
|Canadian Services Exports to Poland||$135.0|
|Canadian Services Imports from Poland||$154.0|
|Polish Direct Investment in Canada||$3,029.0|
|Canadian Direct Investment in Poland||$190.0|
Why Poland Matters
- Poland is the 12th largest market in the EU for Canadian merchandise exports.Footnote 1
- Poland is the eighth largest economy in the European Union and is the sixth most populous member of the EU.Footnote 2
- Poland provides a model of good governance and economic development among the Central and Eastern European (CEE) States.
- Poland is a strong supporter of CETA and is looking to expand its advance manufacturing, clean tech and ICT sectors generating future opportunities for Canadian expertise and investment.
How to export to Poland
Read the guide Exporting to the EU.
Sectoral Opportunities in Poland:
One of the most active sectors in Poland, an increasing number of international Original Equipment Manufacturers (OEMs) have established themselves in Poland (Pratt & Whitney, Sikorsky, Augusta Westland, etc.) creating opportunities for suppliers from all tiers of the global supply chain. There is a strong concentration of aircraft engine research and development (R&D) and manufacturing in the region, especially in the Polish Aviation Valley industrial cluster in the south-east of Poland.
Agri-food is an important industry in Poland as it’s a major agricultural producer and processor in the EU. Imports amounted around €15.1billion (C$22.7 billion) in 2014, mainly from EU countries. Over 60% import was of plant origin while the fish/seafood was the largest segment (10.6%) of imports of animal origin, followed by meat and products (10.3%). Competition is fierce, but given growing market size, increased consumer interest for new products and increased level of activity from food processers, there would be opportunities for Canadian food retailers and processors to supply both traditional and innovative/novelty products to Poland. Footnote 6
Poland has attracted several major international OEMs and tier-1 suppliers and parts manufacturers to setup local manufacturing plants. Poland is a large exporter of auto parts with US$10.0 billion (C$12.7 billion) of automotive exports in 2015.Footnote 7 Partnering with Polish parts manufacturers could potentially help Canadian companies enter the European OEMs supply chain. When CETA comes into force, with tariff elimination, it could create new opportunities for Canadian exporters in two specific market segments: auto parts for conventional cars and auto parts for electric vehicles, primarily buses.
Poland is the 6th largest EU importer of clean technologies. It’s looking for innovative but proven technologies and equipment such as waste-to-energy/waste gasification solutions, and waste and wastewater treatment solutions. It also needs clean coal technologies (carbon capture and storage, and coal gasification) as it continues to rely heavily on coal for its energy and electricity generation, but has to comply with the EU requirements for GHG emissions reduction. The Government of Poland plans to develop up to 6000 MW of nuclear power in the coming years. All these represent potential business opportunities for Canadian companies in these areas.
The Polish Defence Sector is growing rapidly, with an annual budget equivalent to 2% of the Polish GDP and could even reach 3% in the coming years. Poland will be spending $20 billion the next 5 years to renew its military equipment dating from the soviet era, through the technical modernization plan of the Polish Armed Forces. Purchasing deals are expected for simulation and training systems, satellites and satellite communications, UAVs, submarines, patrol ships with mine-sweeping capability, integrated defence system of navy ships, and more. These massive spending programs present considerable opportunities for Canadian companies supplying technology/equipment to Tier-1 defence contractors, as well as for Canadian Tier-1 defence contractors.
Information and Communications Technology (ICT)
Canadian ICT capabilities match Polish needs, especially in wireless, enterprise software, cyber security and digital media. Poland has widely recognised strengths in software development, BPO (business processing outsourcing), and R&D. It’s among the very first EU countries to introduce LTE (Long Term Evolution) service, and mobility remains a key element for Polish players in their future strategies. Polish gaming industry continues to present dynamism, strength and international success with estimated revenue of US$ 400 million in 2015.Footnote 8
Oil and Gas
A key national policy priority for Poland is the pursuit of greater energy security, by building domestic capacity and attracting foreign investment across the energy mix, including in unconventional resources exploration. Canadian oil and gas companies could stand to benefit by investing in Poland to fill domestic gaps in equipment, production, and training. Potential gas supply (LNG) from Eastern Canada LNG projects, if and when they are built, is also under consideration in order to diversify Poland’s gas sources.
For more information on trade and investment in Poland, contact your Trade Commissioner in Warsaw, Poland.
The Trade Commissioner Office in Warsaw also covers Belarus, a non-EU state.
- Footnote 1
- Footnote 2
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- Footnote 6
Ministry of Agriculture and Rural Development of Poland, 2015 Agriculture and Food Economy in Poland report
- Footnote 7
Polish Chamber of Automotive Industry
- Footnote 8
The State of the Polish video games sector, report 2015
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